Archive for June, 2016

The Superpower of RetailVision

June 7th, 2016 Written by

At Gumas, we believe all business is H-to-H: Human-to-Human, and Challenger Brand Marketing must connect on a human level. One way we like to help traditionally labeled B-to-B organizations think more human-ly, is by running key team members through a branding exercise called, RetailVision.